I’ve been asked over the years why some homes sell in a week and how you create that “magic” touch. It comes down to a few elements that are critical – the price being first and foremost. If a home is fairly priced the buyer response will be tremendous in an up market. If it is overpriced by 10% the sellers may miss their mark, and in the end may need to reduce the listing price. Right Brain/Left Brain to me means price and feelings. There are some other things that are more gut instincts or feelings that matter as much as pricing. One of those is the vibe, or how does it feel when you step out of the car and walk up to the porch. Buyers will tell you they knew they were walking into their new home the minute they arrived. So my advice is that a well tended garden and fresh pots of flowers creates a wonderful first impression, as does a new door mat, a wiped down front door and sparkly windows. They all add to the image buyers prefer when they are shopping for their new ‘dream’ home. Can they see themselves living there when they walk inside? Is the furniture well placed so you feel comfortable and relaxed inside? A home with clutter or too many personal things makes it challenging for buyers visualize living there. Before you list your home make some choices and pack up, organize, donate and recycle whatever is not adding to a positive first impression. Buyers are enthusiastic to be buying but are generally busy individuals and they may ask themselves if there are just too many projects to take on with a home that has potential. Some homes have bad carpeting, unattractive window treatments, popcorn ceilings, dated appliances, unfinished projects and more surprises as you look around. The result of not being market ready is that buyers feel they might be exhausted trying to make it into the home they wish they were buying. If you take the time to prepare your home for buyers before you list it, your activity on-line, in person and at the offer table will be far better. I love the soul and personality of a handsome classic home and see buyers respond to them with enthusiasm and excitement. I’m especially partial to Bungalows that truly say “welcome home” when you walk in the door. This week we are featuring one of those homes at 2841 NW 60th Street for $619,000. It is a very special place and has lots of magic for some lucky buyer.